A financial customer data platform to enhance experiences, spark engagement and enrich people's lives.
A complete picture of your members total relationship & behaviors
Enriched life insights and business intelligence to improve satisfaction
Optimize opportunities to track and increase profitability
If you have ever been a part of a data analytics transfor- mation of your customer data and advanced marketing technology systems (and results tracking), you know that it can be a rewarding process as you move towards designing simpler, more personalized customer experi- ences and generating improved marketing performance. It’s also a journey that often takes longer and involves far more resources than most leaders ever initially estimated.
The $3.1 billion ORNL Federal Credit Union here has signed on with Strum Platform to use the company’s Azure cloud-based marketing analytics technology platform.